NAYDO eDEVELOPMENTS
September 2024 News from North American YMCA Development Organization
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Message from the NAYDO Chair
INVEST, INNOVATE AND IMPROVE WITH NAYDO
Dear NAYDO Members,
Today, development professionals are focused on building relationships and getting donors engaged in our Ys. A few years ago, we were more focused on asking and giving. Now, we invite donors to join in our mission, which creates a more personal and meaningful experience for them. It’s a partnership and investment of their time, passion and resources, not simply a financial transaction. A donor’s engagement with the YMCA mission is what changes their giving experience.
It’s the same with NAYDO. We invite Y staff and volunteers to join, but what we really want is for each person to get involved. To be active, not passive. To share their experiences and expertise. To reach out when there is a challenge or question.
When our members understand that the time they invest in NAYDO connects them more deeply to the Y’s mission – and to their staff, board members, donors, volunteers, members, and other stakeholders – their experience changes.
I am energized and inspired by the work we accomplish together. NAYDO Council members are diligent in their committee work and other roles. Conference committee members and Host Y staff, all of whom volunteer their time, are well into planning an exceptional experience at NAYDO 2025.
I invite you—encourage you—to get more involved in NAYDO as we start a new membership year. Together, let’s make this the year you deepen the culture of philanthropy at your Y! Contact Mary Zoller to find the best fit for your time and interests. We must continue to meet the needs of our communities through philanthropy. Let’s join together and celebrate our success.
With gratitude,
Carolyn Grady, NAYDO Chair
SVP, Chief Development Officer, YMCA of Greater Pittsburgh
MONTHLY WEBINAR SERIES
Thursday, September 19, 1:30-2:30 pm Central
Engage Donors, Families, and Alumni with Stories Beyond the Campfire
YMCA of Greater Cincinnati Presenters: Alison Hansen, Chief Advancement Officer; Elizabeth Day, Neighborhood Development Director; Elizabeth 'Eli' Cochran, Executive Director, YMCA Camp Ernst
In this webinar, we will explore storytelling as stewardship and share examples of how communicating and collecting stories has helped us engage camp alumni, families, and donors ... and has grown our culture of philanthropy at camp. The storytelling and stewardship examples in this webinar can be used for membership or any YMCA program—childcare, aquatics, sports, etc.
>> Register
Thursday, October 17, 1:30-2:30 pm Central
YMCA Capital Campaign Research Revealed
Presenter: Steven Shattuck, Director of Engagement, Capital Campaign Pro
How successful are capital campaigns? What is money usually being raised for? How much money comes from the board? Am I too small to do a capital campaign? And, how does a capital campaign impact our other fundraising efforts? NAYDO recently partnered with Capital Campaign Pro for groundbreaking research into how capital campaigns are planned and executed by YMCAs in the US and Canada, including those considering a future campaign, currently in a campaign, and who completed a campaign in the last two years. The webinar covers this exclusive research and will shed light on common questions and myths surrounding campaigns.
>> Register
SEPTEMBER 23 IS OPENING DAY FOR CONFERENCE REGISTRATION
Watch for NAYDO 2025 Conference Brochure
It won’t be long now … the day your NAYDO 2025 conference brochure arrives by email and you can register for the 44th Annual Conference on YMCA Philanthropy. In the brochure, you will find everything you could possibly want to know about your 2025 Gateway to Giving St. Louis Conference experience:
• Conference Registration
• Financial Assistance Registration for Travel and Registration Fees
• NAYDO Young Professionals Class of 2025 Application
• Eagle Award for Excellence in Fundraising Nomination Form
• Communication Contest Application Form
• Hotel Reservations
• Workshop titles and presenters and details of our newest feature, Lunch and Learn, on Wednesday.
• Discover the Host Y’s Impact Tours and Philanthropy Live! offsite volunteer projects plus innovative options for Wednesday and Thursday night dinners.
• Wait till you see what’s planned for the Closing Party at the Gateway Arch!
Links will be live September 23. Want a sneak preview? Visit the NAYDO website.
Make sure everyone new at your Y has activated their benefits, so they'll receive NAYDO emails including the brochure. Use this link to activate, and watch this explainer video:
How to Activate Your NAYDO Member Benefits.
NAYDO NETWORKS: UPCOMING VIRTUAL EVENTS
NAYDO Networks are peer groups – loosely based on job duties – where you can ask questions, share ideas, find solutions, and connect with peers in the Y Movement. Here are the latest Network events.
Grants Network | Sponsor: Grants Professionals Association
Wednesday, September 11, 1-2 pm Central
Gain a “Longer Runway” for Government Funding Opportunities
Y-USA Presenters: Emily Kropp, Senior Director, Federal Funding Financial Development, and Robin Dewey, Director of Government Funding Services
Government funding, including local, state, and federal grants, can be an important part of a YMCA’s fundraising strategy. But these applications are often complex, highly competitive, and require careful planning. Successful YMCAs develop a “runway” that includes identifying opportunities early, understanding trends in funding, developing relationships with awarding agencies and lawmakers, and preparing operations and administrative structures in advance to position for competitive applications.
>> Register
Under 40 Network (Staff and Volunteers) | Sponsor: C&A Social Impact Consulting
Thursday, September 26, 1-2 pm Central
Empowering Young Leaders: The Journey and Impact of NYLAC
Presenters: Hannah-Lynn LaPointe, Vice President of Community Development, YMCA of Greater Moncton; Jess Jones, Business Consultant, Business Planning Program, YMCA of Newfoundland and Labrador; Kendra Gautreau, Development Supervisor, YMCA of Southwestern New Brunswick
Join us for an engaging session featuring YMCA Canada's National Young Leaders Council (NYLAC). They will share the inspiring history of NYLAC and how it evolved into a dynamic force for positive transformation. Attendees will learn how the engagement of young leaders has significantly contributed to staff retention, making the YMCA an employer of choice. This engagement has enhanced the YMCA's credibility as a youth-engaging, community-based organization with partners, donors, and youth.
>> Register
MarCom Network | Sponsor: Radar Promotions
October 10, 12-1 pm Central
Communications Contest Award Winners Showcase
Presenters: María Fernanda Giraldo, MarCom and Fundraising Manager, and Oriana Ortiz, Programs and Projects Assistant, YMCA Latin America and Caribbean; Cathyann White, Vice President Operational Development and Program Growth, YMCA of Oakville
Join us as we learn from leaders at two YMCAs about their campaign materials which earned them 2024 NAYDO Communications Awards in the Best Overall Campaign Excellence category. YMCA Latin America and Caribbean will present on their Eleva campaign to improve mental health conversations across seven countries. YMCA of Oakville will share their Ignite the Light Campaign which helped them to raise funds for camp, swim and youth sports.
>> Register
October 23, 2-3 pm Central
Operations in Philanthropy Network | Sponsor: The Townsend Institute at Concordia University Irvine
Increasing Operational Efficiency While Growing Impact Through Volunteerism and Fund Development
Presenters: Justin Inskeep, Senior VP of Strategy and Development, and Dave Bratcher, Senior Vice President, YMCA of Memphis and the Mid-South
Learn strategies to increase operational efficiencies and grow your Y's impact through volunteerism, community engagement and philanthropy. Develop new strategies to maximize people, processes and service delivery in your community to optimize growth in membership, programs and fundraising.
>> Register
Participate in and learn from any of NAYDO's 10 Networks. Don't miss out on these great learning opportunities! To receive e-blasts about Network events, add the networks you choose to your database record using this link.
Questions about Networks? Contact Erica Halpern, Networks Managers about Network events, add the networks you choose to your database record using this link.
NAYDO MEMBER RESOURCES
NAYDO members have access to conference recordings, past webinars and other resources on a password-protected site. On the NAYDO home page menu bar, click Assn Member Resources. The password is ymca9622. It takes a few seconds to come up, so don't rush off the site. Having problems? Contact Kristen.
TIPS & TACTICS
Annual Support
2023 Giving Overview Giving USA
10 Commandments for Annual Giving Success Gail Perry Group
Marketing & Communictions
Direct Mail in a Digital World Bloomerang
Donor Relations
Relationships with Donors, Not Transactions Joan Garry
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eDevelopments Disclaimer Unless they are NAYDO members, sponsors or exhibitors, the websites, consultants, and other resources cited in these articles and links are not endorsed by NAYDO. The information is provided as food for thought only!
