May 2024                                                    News from North American YMCA Development Organization   

Message from the NAYDO Chair  


Dear NAYDO Members,

The 2024 NAYDO Conference is a wrap, and now we’re looking ahead to the rest of this year. Don’t forget we’re more than a conference: NAYDO offers year-round learning opportunities with webinars, networks, and NAYDO Academies. Take advantage of your membership by encouraging staff and volunteers to participate in these events.

Thank you to each person who made the Conference a success―the Denver Host Y team and board chair, the conference planning committee and onsite volunteers, outstanding presenters, exhibitors and sponsors, and many others behind the scenes. And, a shout out to the 100+ staff and volunteers from Canada who attended.

I was especially inspired by this year’s international delegation, 23 attendees from nine countries! Their commitment is exceptional, and for many Ys around the world, their immediate need is fundraising for sustainability. Watch this short video that showcases international participants. It demonstrates NAYDO’s vital role in advancing philanthropy globally. Thanks, Han Lee, Y-USA Global Advancement Manager, for producing the video. 

Keep reading for upcoming events and find out more about the 2025 NAYDO Conference in St. Louis. Although conference registration does not open until  September, over 500 hotel rooms have been booked already, so reservations are definitely open and remember everyone is walking to the convention center this year!

With gratitude,
Carolyn Grady, NAYDO Chair
SVP, Chief Development Officer, YMCA of Greater Pittsburgh


NAYDO is partnering with Capital Campaign Pro to conduct a survey that will provide YMCA-specific data on capital or comprehensive campaigns.

Please complete this survey if your Y is:
• Thinking about a campaign in the future
• Currently in a campaign 
• Has finished a campaign within the past two years

The survey should be completed by the Development Director/CDO or Executive Director/CEO. One survey per YMCA. Take the survey today. The October 17 webinar will reveal the results and learnings.


DBD Group is the sponsor of the year-round webinar series.

Thursday, May 16, 1:30-2:30 pm Central

The Power of Partnerships: A Case Study of the Calgary Flames Grade 6 YMCA Membership

Presenters: Tanis Cochrane, Chief Operating Officer, and  Candice Goudie, Executive Director for the Calgary Flames Foundation

Partnerships and sponsorships can be a vital component to a charity's funding strategies and when done right, they should elevate program impact and reach and be long-lasting.

In 2014, YMCA Calgary and the Calgary Flames Foundation posed the question: What if all Grade 6 children in Calgary received a free YMCA membership for one year?

In this webinar, we will share our 10-year journey, from the early months of outlining each partner’s expectations and conceptualizing the opportunity to program launch, evaluation, improvement, and redevelopment of concept since it was established. The presenters will share key learnings from this transformational partnership and how this collaboration has impacted their organizations and their focus on impacting the lives of youth. The session will also highlight the program components and 10-year impact.

>> Register  

NAYDO Webinars qualify for Y-USA Leadership Recertification and CFRE certification credit. Past webinars are posted on the members-only section of the website. 
Kristen Obaranec, CFRE, if you have trouble locating them. 


Networks are open to all. Your participation is unlimited. 

May 14, 1-2 pm Central Register today!

Volunteers’ Roles in Year-Round Philanthropy

Presenter: Cassie Lloyd, M.Ed, CFRE - Director of Mission Advancement, YMCA of Greater Spartanburg

Board members and volunteers are often asked to participate in fundraising efforts so their Y can continue to offer programs and services that allow their members and community to thrive. Join this event to learn more about how you can be effective in helping to lead your YMCA's fundraising efforts throughout the year. You'll leave with tools and tips on how to identify prospective donors, share impactful stories, make introductions and connections, host meetings, ask for gifts, thank donors, and more!

>> Register
VIP Network Sponsor, American City Bureau.


Tuesday, May 21, 1-2 pm Central

Train Program Staff to Design Effective Programs with Measurable Objectives
Presenter: Theresa Lubke, President of the Lubke Consulting Group, LLC and a Senior Consultant with American City Bureau

This workshop will give development leaders and grant writers tools to use with program staff to help them create effective programs with measurable outcomes. By teaching program staff to use SMART goals and logic models when designing programs, your organization's programs will be more effective and ready to turn into grant proposals. Participants will learn techniques to teach others how to write & apply SMART Goals and how to design programs using logic models. The session will also include a simple tool for taking information from the logic model and turning it into a written narrative, ready for grant proposals.

>> Register

Program and Membership Network Sponsor: Startup Smartup
Grants Network Sponsor: Grant Professionals Association


Grant Professionals Association is an international membership association for ALL grant professionals seeking to continually improve their professional knowledge and skills within the entire grant life cycle - grant research, proposal development, and post-award grant management. They help you build knowledge, get connected and remain ethical. 

All NAYDO attendees who join GPA receive 50% off membership get a pair of GPA socks if you join by May 31! Simply use the code YMCA50% on a Professional or Entry-Level membership.
If you did not attend the conference but are a YMCA grant professional, you can join GPA at a discounted rate! Use the code ORG2024 and join at the Professional member rate. You also can use this discount code at your renewal time next year! Join now.    
Interested in joining the “Next Level Grants training” series? We’re offering the Member rate to YMCA grant pros if you register by June 28, 2024. Check out that training info.  


Call for Presentations Open through May 23
Have an idea for a workshop for next year's conference? Submit a proposal now. The 2025 Call for Presenations is open. The priority submission deadline is May 10. The regular deadline is May 23. Contact the NAYDO Office with questions or if you have an idea to submit but prefer not to present.

Make Your Hotel Reservations Now
In 2025, conference activities will take place at America's Center so everyone will be staying at a hotel that is not the conference site. For blocks of 10 or more rooms, contact the NAYDO Office. Only the Hyatt is large enough to accommodate sub-blocks of that size. Once the Hyatt (located next to our Friday Party site) is full, additional hotels may be added. 

Find the latest information on NAYDO hotels, rates and reservation links here.
Learn more about NAYDO 2025

Conference registration opens late September 2024. Same registration rates as 2024, so budget now to attend.

Congratulations - Conference Evaluation Survey Winner
Thank you to conference attendees who completed the evaluation survey providing valuable feedback for NAYDO 2025. The winner of a free 2025 NAYDO Conference registration, selected from those who completed the overall evaluation, is Jenny Salyer, Southeastern Indiana YMCA.

"Fundraising for Introverts" Preview
Read a chapter of this new book by NAYDO presenter Brian Saber of Asking Matters. In Denver, Brian presented on this topic plus Board Development Fundamentals.

Workshop Materials
Slide decks and handouts are available to all NAYDO members. Workshop recordings will be available later in May. Watch for an email announcement.

Communications Awardees
Congratulations to these YMCAs and the staff who developed and executed these campaigns. Samples of collateral are on the NAYDO website.  
Strategic Communications Excellence Awards recognize exemplary YMCAs that developed multi-faceted communications campaigns designed to inform, educate, or persuade specific audiences about the Y’s cause, impact, or an initiative. 

• Best Overall Campaign Excellence
- YMCA Latin America and Caribbean - <$4m YMCA  
- YMCA of Oakville - $11-25m
- YMCA of Greater Rochester - >$50m

• Communications for Inclusion 
- YMCA of Greater Boston

• Philanthropic Communications Champion
- Glacial Community YMCA - $5-10m
- YMCA of Northeastern Ontario - $11-25m
- YMCA of Greater Boston - >$50m 

• Small Budget Star 
- YMCA of the Virginia Peninsulas

• Excellence in Strategic Collaborations - NEW in 2024!
- Calgary YMCA

Philanthropy Live! Video 
Watch how NAYDO volunteers give back to the NAYDO Conference city. Thanks to
The Redwoods Group for producing this video and sponsoring Philanthropy Live! 

Eagle Award for Excellence in Fundraising
Check out this video about the Eagle Award, which demonstrates outstanding achievement in YMCA philanthropy. With budget size categories, more than one Y can win each year. If your YMCA received the Eagle Award prior to 2020, your Y will be eligible to reapply for 2025 with details of your more recent accomplishments.  

NAYDO's newest Certified Fund Raising Executive is Marla Itzkin, director of communication and development at the YMCA of Westfield, N.J. 

CFRE is the only globally-recognized, accredited certification for fundraising professionals. Candidates must meet requirements for time in the profession, funds raised, and participation in education. Then, candidates must pass a 200-question exam that evaluates their knowledge of fundraising best practices. 
Learn more about CFRE certification. NAYDO members receive a 20% discount on CFRE initial certification and recertification. Put this member benefit to work for your professional development! 


Are phone calls to donors a thing of the past?  Veritus Group 
Professional Development
3 skills new managers need to succeed  Kellogg School of Management, Northwestern U. 
Board Development
How to Fundraise without Asking  DBD Group

DEI in Philanthropy
Using Philanthropy to Address Racial Harm and Inequity  Blue Avocado
Marketing & Communication
Reevaluate Your Brand to Appeal to Next-Gen Donors  Nonprofit Pro
Evaluate Your Newsletter  The Better Fundraising Co.

eDevelopments Disclaimer  Unless they are NAYDO members, sponsors or exhibitors, the websites, consultants, and other resources cited in these articles and links are not endorsed by NAYDO. The information is provided as food for thought only!